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Pinktober! Raising Breast Cancer Awareness

October is more than just pumpkin spice lattes and falling leaves; it's Breast Cancer Awareness Month. It's a time when communities around the world come together to raise awareness about breast cancer, show support for those affected by the disease, and promote early detection. Here at Patti Nelson Luxury Group, this cause holds a special place in our hearts. In 2018, Patti’s sister, Juli, bravely faced a breast cancer diagnosis. Thanks to early detection, we are delighted to say that Juli has been cancer-free for the past six years!

There are numerous ways to get involved and make a meaningful impact this October. Here is some important information about breast cancer, early detection and some fantastic organizations where you can donate to support Breast Cancer research!


Breast cancer is the most commonly diagnosed cancer among women in North America.

Mammograms remain the best screening test for most women. It takes an x-ray image of the breast and can find breast cancers when they are small and less likely to spread. The goal of screening tests is to find cancer at an early stage when it can be treated and hopefully cured.


Mammography and early detection has helped to reduce breast cancer deaths by 1/3 since 1990.


Know the Symptoms:

  • a breast lump or thickening, often without pain

  • change in size, shape or appearance of the breast

  • dimpling, redness, pitting or other changes in the skin

  • change in nipple appearance or the skin surrounding the nipple (areola)

  • abnormal or bloody fluid from the nipple


In 2023, an estimated 300,590 people will be diagnosed with breast cancer in the United States.

297,790 of those women and 2,800 of those men.


Mammography reduces your risk of dying of breast cancer by 40%.


Research shows that lifestyle changes can decrease the risk of breast cancer, even in women at high risk. To lower your risk:

  • Limit alcohol

  • Maintain a healthy weight

  • Be physically active

  • Breast-feed

  • Limit postmenopausal hormone therapy


Since 1975, the breast cancer five-year relative survival rate has increased significantly!

In the most recent period, the five-year relative survival rate was 83 percent for black women and 92 percent for white women.

The overall five-year relative survival rate is 99 percent for localized disease, 86 percent for regional disease, and 30 percent for distant-stage disease.


Support Breast Cancer Research:

Contribute to breast cancer research by donating to local universities or organizations conducting research in the area.


There are more than 4 million breast cancer survivors in the United States, including women still being treated and those who have completed treatment!


Breast Cancer Awareness Month is a time to come together as a community to support those affected by breast cancer and to work towards a future free from this disease. So, this October, let's paint the town pink and stand together in the fight against breast cancer. Your involvement, no matter how big or small, can make a difference in the lives of those touched by this disease!


To celebrate the strength and resilience of those who’ve beat or are still battling breast cancer, we’re thrilled to announce our 5th Annual Cush Cancer Giveaway! The lucky winner will enjoy a rejuvenating $200 spa experience for themselves and for a friend at the stunning Loma de Vida Spa & Wellness located at La Cantera Resort. CONTEST RULES:

  • Tag 1 person you would like to nominate who has beat breast cancer or is currently battling it - The spa is in San Antonio so keep that in mind when casting your vote.

  • You can only cast your vote once, but that nominee can be entered to win multiple times by other voters. with your friends and family. The more times a person is nominated the higher their chance to win, so please share this post with your friends and family

  • Make sure to comment on our ORIGINAL POST. We won’t be able to see comments on shared posts.

Nominations will be accepted the entire month of October. So cast your vote and share our post! The winner will be announced on Thursday, November 2nd!

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